Welcome to the Decision-Making: Financial video course meant to teach learners how to make effective financial decisions from a business context. This lesson, Cash Flow Is King, is the fifth out of nine. During this lesson, learners will come to realize the importance of cash flow in organizational health. They will learn that the organization is the Golden Goose for stakeholders and hear about two scenarios for why organizations run out of cash. Finally, viewers will become aware of the necessity to consider cash flow first in every decision.